At the end of the day, mindset is everything in e-commerce.
Dropshipping, branded dropshipping — whatever you want to call it — this industry will throw constant hurdles at you.
The Reality of E-Commerce
- Payment holds
- Ad account bans
- Team issues
- Stagnation
- Terrible days that crush momentum
Linear scaling doesn’t exist. There will always be massive peaks and massive lows.
“If you can’t develop the mindset that keeps you stable through all of that, you won’t make it. Period.”
Failures → Growth
I’ve only been in this game a short time and I’ve failed horribly — un-fucking-believably.
But I’ve also had incredible highs that proved something important:
- I can do this again.
- I can do it better.
- I can do it bigger.
Every mistake becomes a tool I can use next time. That’s how growth happens.
Zoom Out
“The real frame is: I’m getting better at e-commerce. That’s how you last.”
Most people only think:
- “I want $1,000/day”
- “I want $10K/day”
- “I want $30K/day”
They collapse the second they miss. The winners? They think in compounding, not exponential.
Faith & Gratitude
For me, a lot of my peace and growth comes from my faith in Jesus Christ.
“Seek first the Kingdom of God, and all these things shall be added to you.”
Every time I’ve lived by that, unbelievable things have happened.
And separate from faith, gratitude is critical. Even on the worst days:
- If you’re learning, you’re growing.
- You can’t have good days without bad ones — they give each other meaning.
Focus
Another major thing I’ve noticed: focus is so fucking important, and almost nobody has it.
“Testing ≠ Scaling.”
“Testing ≠ Scaling.”
When I start a brand, my intention is always to build something massive and make real money. Never just to “test a product” or “see some metrics.”
Inputs → Breakthroughs
I’ve had brands that took weeks to figure out, stuck at the creative stage — but as long as the inputs kept flowing (new ads, new iterations, consistent pushes), eventually something cracked.
Most people quit after day one because they don’t see a 6 ROAS.
👉 If that’s you, you’re not building a business — you’re chasing luck.
That’s why most people test endlessly and never win. Their mindset is broken.
Scaling & Shiny Objects
Even while scaling, focus matters.
Adding new products, chasing shiny tactics, launching ten different things — that’s not focus. That’s distraction.
“Every new idea creates a dip before it creates growth.” — Alex Hormozi
If the growth isn’t guaranteed to be massive, you’re better off compounding what already works.
🎯 If you’ve scaled something once, the real play is simple:
- Do it more.
- Do it better.
That’s what real focus looks like.
Point of Constraint Focus
Scrolling on X, falling for engagement bait posts, and bookmarking “sauce” is not the same as implementing the things you see.
A massive thing I see, and I felt this was important enough to leave at the very end, is niggas thinking that “learning” is important for scaling.
90% of the time, you know exactly what the fuck to do.
And if you don’t have a team in place to create inputs
- New Creatives
- Fulfilling Orders
- Building better operations
Then all time spent outside of that is a waste.